WONDERWALL

WONDERWALL

at Loft Story

TYPE

✨ XR Event Backdrop

ROLE

Immersive Experience

Consultant & Designer

COMISSIONED BY

LOFT STORY

LOCATION

Brooklyn, NY

DATES

Opened Aug. 2021

Upgraded Oct. 2022

Updated regularly

SERVICES

Conceptual Development

  • Project Management

Schematic Design

3D Modeling

Construction Drawings

Systems Design & Spec.

Server Assembly & Setup

Content Sourcing

Motion Graphics

Installation

✨Projection Mapping

Remote Management

TIMEFRAME

3 months

BUDGET

$ ##,###

NO THANKS

Al Deliallisi

ABOUT

The WONDERWALL is a multi-projector video surround system custom developed to suit the unique needs of LOFT STORY in supporting various types of events in its multipurpose space.

The system allows LOFT STORY to quickly tailor their space to any client’s needs by dropping images and logos into a custom-made media template.

It’s like having a giant magic carpet. With a couple of clicks we can transport our guests and the entire venue to a Market in Marrakesh, the Tunisian desert, the great barrier reef, an enchanted forest, outer space, or into the metaverse.

– Pirro Cece, Owner

INSPIRATION

The Pagemaster (1994)

THE PITCH

THE RESULTS

THE UPGRADE

INTERACTIVITY

Infrared sensors now allow guests to interact with content.

PHYSICS ENGINE

Generative simulations can now be generated in real time.

THE EXPANSION

PROSPECTUS

PROSPECTUS

A NEW CHAPTER at LOFT STORY

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